JAMS Special Issue on Sustainability
The most recent issue of the Journal of the Academy of Marketing Science is a special issue focused on “sustainability.” Since sustainability spans many areas in marketing and business, we thought that you would like free access to the articles in the issue. The ten articles in the issue cover a variety of sustainability topics in marketing, such as RA theory and sustainability, mindful consumption, sustainability and consumption, intellectual structure of sustainability research, market-oriented sustainability, a sustainability theoretical toolbox, supply chains, corporate social responsibility, and green marketing. Authors include Shelby Hunt, Jagdish Sheth, Roland Rust, O.C. Ferrell, Stan Slater, David Closs, John Peloza, Joe Cronin, and many others.
For the next three months, the entire issue is available for free from SpringerLink. Simply click the following link to browse or download articles: http://www.springerlink.com/content/0092-0703/39/1/. We hope you will enjoy this issue and share it with your colleagues who are interested in sustainability and marketing. For more information on JAMS, please visitwww.springer.com/jams. The entire archive of JAMS articles, along with forthcoming articles, can be found on SpringerLink athttp://springerlink.com/content/120573/.
Call for Papers for The Journal of Consumer Affairs
Special Issue on: Product Literacy
- Special Issue Editors:
- Steven W. Kopp and Anastasia E. Thyroff
Walton College of Business, University of Arkansas
Since the first efforts in consumer protection were undertaken over a century ago, consumer education has been a fundamental precept. In the early 20th Century, not only did much of the population of the United States migrate to cities where people no longer consumed what they produced, but the products that they consumed also became more complicated. In the 21st century, the dilemmas of product complexity and consumer education have become even more significant. Beyond the obvious technological complexities of computers and cars that defy home repairs, consumers don’t know the content of the food that they eat or the energy efficiencies of many of the appliances that they use. Thus, JCA, the oldest journal devoted to concerns of consumers in the marketplace, solicits papers that address whether, how and why consumers understand information related to various types of products. We seek contributions from multiple disciplines including communications, consumer education, economics, finance, law, public policy, psychology and marketing. Authors may submit empirical studies or rigorous conceptual/theoretically grounded work that contains implications for consumer welfare, with research questions and implications addressed from the consumers’ point of view.
Topics that would be appropriate for this special issue include, but are not limited to:
- Food ingredient labels, both on grocery shelves and at restaurants
- Privacy disclosure statements and identity protection
- Product warranties for cars, or other products, both simple or complex
- Adequacy of current measures and/or proposed alternative measures of product literacy and their effectiveness
- Financial products for consumer savings, investments or retirement planning
- Product literacy problems of vulnerable or disadvantaged consumer groups
- Information provision through various media (e.g., comparable information provided via product labeling versus mainstream advertising versus online)
- Communication of environmental information (sustainability, recycling)
- The role of consumer education in products liability
- Potential product miseducation, such as popular-yet-false consumer beliefs, unavailable product information or corporate-influenced product ratings sources
- Product quality of dietary supplements, “alternative” medicines or other medications
- Consumer knowledge – sources, uses, and missing information (e.g. the use of price as a proxy for missing product information)
Manuscripts are due by April 1, 2011. Please prepare papers in accordance with the the submission guidelines for The Journal of Consumer Affairs on the website at http://www.wiley.com/bw/submit.asp?ref=0022-0078&site=1.
Authors wishing to submit a manuscript should send two electronic files to the guest editors of the issue: 1) the full title page and 2) the full manuscript without the title page, cleaned of all information that identifies the authors. The files should be sent by email attachment to either of the special issue co-editors:Steve Kopp, firstname.lastname@example.org; Anastasia Thyroff, email@example.com